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Posted by Chad S. White on July 22, 2021

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Drive Your Customer Loyalty Program with Automated Campaigns

Identical to electronic mail subscribers have their very own distinct lifecycle that’s separate from the general buyer lifecycle, loyalty program members do too. They’re acquired by loyalty packages, get onboarded, want engagement in addition to reengagement, and finally transition out, normally passively.

Automated electronic mail, SMS, junk mail, and different advertising and marketing campaigns have a key function in ushering and supporting loyalty members by way of every of those phases to maximise the efficiency of a loyalty program. Oracle CrowdTwist’s Kunjisha Ahuja appears to be like at how automated campaigns will help in a number of key phases, beginning with…

>> Learn the complete publish on Oracle’s Fashionable Advertising Weblog

Chad S. White, , http://www.emailmarketingrules.com/drive-your-customer-loyalty-program-with-automated-campaigns/

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